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Maximum Effort Channel, a Partnership Between Fubo and Ryan Reynolds’ Maximum Effort, to Launch June 20

Deveon DowellJune 14, 2023 Daily Biz 995 Views
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FuboTV Inc. and Ryan Reynolds’ Maximum Effort announced today the June 20 launch of Maximum Effort Channel which will feature the debut of the partnership’s first original show – Bedtime Stories with Ryan.

“We’re so happy to create a program with the express goal of putting people to sleep. This show has actually been a dream of mine for a while,” said Maximum Effort co-founder Ryan Reynolds. “Story time is a nighttime staple in our home and is a daily reminder of the power of storytelling. We’re extremely grateful to our always amazing partners at Autodesk for helping bring this show to life with their design and make platform.”

“Bedtime Stories with Ryan is a magical mix of joy and relaxation,” said Pamela Duckworth, head of Fubo Studios at Fubo. “These may be legendary stories, but Ryan’s voice and personality amplify each one, turning them into classics for a new generation. Bedtime Stories with Ryan is the perfect original show to kick off Maximum Effort Channel’s programming slate of maximum comfort.”

Autodesk, a leader in design and make software, has signed on as the show’s official Imagination Sponsor. Bedtime Stories with Ryan will be designed and made using Autodesk’s platform, which helps creatives and innovators – as well as architects, engineers, students and more – to make anything.

“Autodesk software, used by moviemakers, engineers, and architects to design and make the world around us, also helps the next generation bring their powerful imaginations to life. That’s why we’re thrilled to be the official sponsor of Bedtime Stories with Ryan – a series which inspires these same imaginations,” said Dara Treseder, chief marketing officer at Autodesk. “As part of this work, we are proud to offer students and educators free educational access to our software, helping bright young minds transform their most creative dreams into reality, and one day, literally build a better world.”

Bedtime Stories with Ryan is a 15 episode series directed by Vincent Peone. The show is produced by Maximum Effort and Fubo in partnership with ArtClass and Loon Productions, music by Sleeping At Last. This is the first original show announcement for Maximum Effort Channel, a channel that will be home to original and classic TV and movies – as well as some surprising content breaks – made for maximum comfort.

Maximum Effort Channel will be available on Fubo and additional streaming platforms to be announced. More programming details will be announced in the coming days.

The linear channel is part of a multi-year partnership with Fubo and Maximum Effort that includes an exclusive first-look for unscripted TV series as well as a blind scripted deal. Maximum Effort, a production company co-founded by Ryan Reynolds and George Dewey in 2018, has been granted creative control over the channel’s content. Since launching, Reynolds’ banner has an impressive creative track record which includes the Deadpool movies, Free Guy, The Adam Project and the unscripted show Welcome to Wrexham.

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